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It'll change the way you feel about buying a new Ford.

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With Market Value Pricing you'll find our competitive market-based price on every new vehicle upfront. No games. No hassles. Just real prices.
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We price shop dealers 100 miles around so that your​ Market Value Price is a great price.

Everyday we pull the latest, most accurate data-matching model, trim level and options - to establish the market value and price each vehicle on our lot.
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It's about truly knowing that you're getting a square deal.

Pick a vehicle, any vehicle. We'll show you the Market Value Price market analysis. We can even show you how that vehicle is priced at other dealers in a 100 mile radius. Just ask.


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